1. Introduction

Welcome to GcCashUp. Protecting your privacy is crucial to us, and we are dedicated to ensuring the security of your personal information. This Cookie Policy explains how GcCashUp and its affiliates (“we,” “us,” or “our”) use cookies and similar technologies on our websites, applications, and in the emails we send related to our gift card and branded payment services. This policy applies to both individual consumers (“business to consumer”) and business clients (“business to business”).

This Cookie Policy is part of the broader GcCashUp Privacy Policy and underscores our commitment to safeguarding your personal data. For more details on our data practices, please refer to our Privacy Policy. If you have any questions, feel free to contact us at support@GcCashUp.com.

2. How We Use Cookies

We employ various technologies such as browser cookies, tracking pixels, local storage, advertising device identifiers (e.g., Android Advertising ID, Apple ID for Advertising (IDFA)), and similar tools (collectively referred to as “cookies” unless specified otherwise). These technologies help us distinguish you from other users, enhance your experience, and improve our services. Cookies allow us to understand how you interact with our website, personalize your experience, and assist our advertising partners in delivering relevant ads across our sites and others you visit.

3. Your Consent to Use Cookies

When required by law, we will inform you about our use of cookies and seek your consent. In some cases, regulations may require us to obtain your explicit consent before setting certain types of cookies. In other instances, we may offer you the option to opt-out of specific categories of cookies.

If explicit consent is not required, your continued use of our website implies your acceptance of our cookie practices by allowing us and our third-party partners to place cookies on your device.

This Cookie Policy provides details on how you can manage, block, or withdraw your consent to cookies.

Please Note: Cookies are essential for the proper functioning of our website. Disabling them may restrict access to certain features and services.

4. Withdrawing Your Consent

Where legally mandated, you have the right to accept or decline cookies. You can manage your cookie preferences by adjusting your browser settings to delete, block, or disable cookies. Refer to the section below for instructions on how to modify your cookie settings.

If you choose not to accept cookies, you may experience limited functionality on our website.

5. Understanding Cookies

A cookie is a small text file composed of letters and numbers that is stored on your browser or device’s hard drive. Unless you have configured your browser to reject cookies, our system will place cookies on your device when you visit our website.

Key Terms:

• First-Party Cookies: Set directly by the website you are visiting.
• Third-Party Cookies: Set by a different domain than the one you are visiting. For example, if you visit our website and a third-party sets a cookie through our site, it is a third-party cookie.
• Persistent Cookies: Remain on your device for a specified duration and are activated each time you visit the website that set them.
• Session Cookies: Temporary cookies that last only for the duration of your browser session. They are deleted once you close your browser.

6. Managing and Disabling Cookies

Most web browsers offer settings to control and manage cookies. You can usually find these options in the ‘Preferences’ or ‘Settings’ menu of your browser. However, blocking all cookies, including essential ones, may prevent you from accessing some parts of our website.

Instructions for Managing Cookies:

• Cookie settings in Internet Explorer

• Cookie settings in Microsoft Edge

• Cookie settings in Firefox

• Cookie settings in Google Chrome

• Cookie settings in Safari

• Cookie settings in Opera

• Cookie settings in Samsung Internet Browser

• Cookie settings in Android Operating System Browser

• Cookie settings in UC Browser

For more detailed information on cookies, including how to view and manage them, visit www.aboutcookies.org or www.allaboutcookies.org.

7. Types of Cookies We Use and Their Purposes

Our websites utilize four primary categories of cookies:

• Essential Cookies: Necessary for the basic operation of our website, enabling you to navigate and use its core features, such as secure areas. Without these cookies, we cannot provide the services you have requested.

• Performance Cookies: Collect information on how you use our website, including which pages you visit and if you encounter any errors. These cookies do not identify you personally and help us improve the website’s performance and understand user interests.
• Functionality Cookies: Enable the website to remember your preferences and settings, such as language or region, to enhance your browsing experience.
• Advertising Cookies: Track your visits to our website and other sites to deliver targeted advertisements that are more relevant to your interests. These cookies are used by us and our advertising partners to build profiles based on your browsing behavior.

Some cookies may serve multiple purposes.

8. Third-Party Service Providers

We partner with several third-party service providers to support our online advertising and marketing efforts. These partners may use cookies and other technologies to help deliver targeted advertisements and improve user experience. 

Our key partners include:

• Facebook: For single sign-on services and targeted advertising.
• Twitter: For tracking user engagement and preferences.
• LinkedIn: For professional networking and targeted content delivery.
• Google Analytics: For analyzing website usage and enhancing user experience.
• Rakuten Advertising: For managing digital marketing activities, including affiliate marketing and targeted ads.
• NextRoll: For serving advertisements based on your interests and browsing behavior.

For more information on how these providers use your data and how you can opt out of certain activities, please refer to their respective privacy policies.

9. Managing Your Online Advertising Preferences

Our partners may use technologies that extend beyond your browser’s capabilities, necessitating the use of industry-wide opt-out tools to manage your privacy preferences. Here are some options based on your location:

• United States: DAA AdChoices 

• European Union and European Economic Area: EDAA Your Online Choices 

• Canada: YourAdChoices.ca 

For more information on online tracking and how to manage it, please visit the relevant regulatory or educational resources based on your region.